Thought-leadership, visionary thinking and team stories

News

Fitness & Data: the new frontier?

Innovation

With the increasing commoditisation of the smartphone, the battle between tech giants has moved from products to services.

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Marketing

Mastering Relevance for Outreach Content

How much of an effect is being relevant really going to have on your outreach content?

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Marketing

Gabriel: My Equator Internship

I was last at Equator 2 years ago, in the summer of 2017. This was before I started university, and I was just out of high school. In short, it was a different time.

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Marketing

Machine Learning and an Amazon take down?

This years’ Google Marketing Live did not disappoint! New ad types, bidding strategies and a massive Google Shopping announcement were the highlights for launch later this year.

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Development

Codegarden 2019

Dev team lead and Umbraco MVP Carole travelled to Odense, Denmark for the annual Umbraco Codegarden conference. Here’s her review of her week.

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Strategy

How luxury hotel brands can deliver five-star digital experiences

In the highly competitive and ever-evolving landscape of luxury, now more than ever, there is a need for luxury hoteliers to develop a deep understanding of their audiences and their expectations.

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Marketing

AWIN Talks Podcast

I was lucky enough to be featured on the Awin Talks podcast last month discussing the thought piece article I wrote for the Awin Report 2019.

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Strategy

Is a silo mentality negatively impacting your customer experience?

A silo is a system, process or department that operates in isolation from others. Whilst silos within organisations are nothing new, the impact of silos on the customer experience and how organisations work has become more evident through digital.

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