Better quality, maximised returns and new ways to enhance services

Professional Services

Competition has never been so hot for innovative ways of working digitally in Professional Services

If your competitors can deliver better results more quickly due to their digitally-driven efficiency, even the most loyal may be tempted to move their business. Our digital transformation experts help Professional Services businesses transform to become more agile, able to handle more accounts and able to use data to make smarter business decisions.

Our Professional Services Credentials

Download our full Professional Services credentials and see how we can transform your brand.


How we enable Professional Services businesses to take on tomorrow

Professional Services industry challenges

Strategy & Consulting

Consulting for the consultants

From advisory to audit to actuarial, our strategic experts have helped some of the largest professional services organisations with their digital expertise. Our work focuses on optimising processes, enabling distributed working, creating agile services and defining experiences that deliver more value to clients and partners.

Among others, we supported PwC with their clients on the delivery of strategic digital marketing consulting.

Experience Design

Building focused, profitable digital experiences

Professional services can be a hard sell, tied to complex topics and convoluted journeys.

By taking a human-centred design approach we define, design and deliver architectures and journeys that create clarity in complex environments.

We have delivered complete digital experiences for Interpath Advisory & Cleanslate (formerly KPMG)


Delivering deep level marketing expertise where it matters

Over twenty years of digital marketing experience has made us topic experts on every marketing channel from SEO to performance marketing. Our marketing team regularly consult with our professional services clients on the intricacies of their challenges

We've already helped PwC enrich their client search optimisation capabilities through collaborative consulting and support across technical SEO and outreach.


Global platforms for growth and efficiency

The roadmap to service success for B2B is as much about organisational evolution as digital transformation. We work hand-in-hand with our clients to support them with Application Development, Mobile, Systems Architecture, Integration and eCommerce.

We build global digital platforms for the likes of Tokio Marine, a multinational insurance holding company, enabling the modernisation of their service. We're also helping them with their social presence and weaving that into their wider digital experience


Automation for the people

Robotic processes and intelligent automation tools can help businesses improve the effectiveness of services faster and at a lower cost than current methods, but with important limitations. Equator can help navigate those complexities.

We worked in partnership with a top-four professional services firm to develop process automation strategies for their clients and delivered multiple workshops on the topic.

Content marketing

Smarter content for superior search

Content is both one of the most valuable but most costly parts of a marketing team's labour. We recognise the power and performance of content marketing and regularly develop strategies, content calendars and multi-channel content pieces for our professional clients - all fully compliance-friendly and rich in relevance

Our content and search expertise has helped BRIT Insurance grow their presence in a fiercely competitive and challenging market.

Some of our work that's transforming the sector

Professional Services: Transformation case studies

Extraordinary ROI for PricewaterhouseCoopers


Our highly-targeted integrated marketing campaign across UK and Europe delivered a staggering 165-to-1 return on investment.

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3 months, 2 new sites and 1 empowered user journey marking the next chapter for KPMG.

Delivering 2 unique websites with dual functionality for Interpath and Cleanslate, previously known as KPMG.

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Accelerating sales growth for private equity specialist consultancy, Humatica

Creating more enquiries than ever before by increasing fund penetration with astute brand repositioning.

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Bringing harmony to a complex world

How Equator helped Veolia share knowledge across diverse territories and sectors.

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Northern Marine

Multi-site design and development for Northern Marine

We established a brand architecture to accurately reflect NMG’s business structure and service provision

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Repositioning and refreshing Exemplas

We created a flexible brand solution that could adapt to the varied needs of the business.

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Transforming Professional Services for over 20 years

Showcase Professional Services clients

We are proud to have many long-standing relationships with professional services businesses of many types. For these brands, we've created transformational strategies, game-changing digital services and even built entirely new businesses.

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