Welcome to Equator
Party like it's 1999
It was the end of the last century, much of the country
was in recession, the dot-com bubble had just burst, we were all
waiting for the millennium bug to bite;
and we decided to create a new digital
That recession caused people to ask their agencies to
become accountable or die. Some didn't survive, we created an
agency designed around doing work that's always accountable. And
We're an integrated agency with a
We survived. As the digital world has grown, so have
Part of our DNA has always been to coordinate all digital
channels in concert to create the most effective mix of platform
for any campaign.
Today everyone calls this type of company an integrated agency.
From day one, we've been an integrated agency with a digital
We heart digital.
We love how tech continues to enrich and revolutionise our
lives. We love what it's done for business; making brands and their
agencies more accountable. And today we number nearly 100 geeks
each with a passion to collaborate with each other, and with our
clients, to produce remarkable results on every single piece of
Unified by four uncommon traits.
Passion; It's the fire that creates debate
about the best actions for your campaign and keeps us working into
the night to achieve class-leading results.
Imagination: Creating ever-better
solutions and maintaining our place at the leading edge of the
technology we employ for your campaign.
Fun: The atmosphere at Equator is that of
a big family; it's a place where everyone enjoys spending their
Finally, and most importantly; obsessive
insight. This insight is the fuel to our fire. This
understanding is what makes sure that our work meets your
customers' objectives and exceeds their expectations; just the
right mix to achieve great things online.
So yeah, whatever - who gives a fig?
We realise that you may not know us from Adam, and this may all
sound like idle chatter.
To reassure that it's absolutely not, we have included
studies and a portfolio of work to take a look at so you
can see what we do for yourself.
Alternatively, read on for more detail about our unique Equator
Blueprint and each of the services we offer.