Toward a more connected world

Travel & Leisure Work

Leisure time and our ability to explore the world we live in are more valuable than ever. Successful travel & leisure brands are enabling people to explore more freely by being better connected than ever before.

Leading sector experience

With unrivalled experience in the Travel & Leisure sector, we have been delivering connected experiences that transform brands for many years. From intuitive, highly effective online booking platforms to on-premise innovation, our visionary thinking continues to deliver industry firsts and significant value growth among our clients.

Daring to be different

Malmaison Hotels

How we use integrated thinking to combat the rise of online travel agents and building a website that genuinely reflects the brand.

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Virgin Active

Fit for world domination

How we transformed this global, high-growth brand with a new Sitefinity global platform that puts user experience at the heart of every interaction.

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Rocco Forte

Translating luxury into brand profile

We gave one of the world’s most exclusive hotel portfolios a single, unified online presence while accommodating multiple languages and cultures.

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Macdonald Hotels

A world leading digital experience

How we created the world’s first truly mobile-responsive eCommerce website for the hotel and leisure sector.

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Superior booking for ultimate luxury

When the world-famous Gleneagles hotel wanted a tailored room-booking engine to improve conversion rates, they came to Equator.

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Village Hotels

Building the most innovative hotel brand

Over fifteen years of working with Village Hotels we’ve become a valued partner, strategic mentor, team extension and all-round inspiration.

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Intercontinental Hotel Group

Multiple brands, single solution

Equator delivered 40 websites across Holiday Inn and Crowne Plaza brands, all managed from a central hub.

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Dalata Hotel Group

Driving ROI as high as 45:1

Industry-leading email marketing strategies that focus on innovative promotional campaigns, user journeys and content.

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Glasgow Club

Making fitness fabulous for Glasgow Club

We were asked to rejuvenate the Glasgow Club brand, and find ways to celebrate the positive impact it has on the city’s health.

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Our integrated thinking keeps travel brands moving forward

Showcase Travel & Leisure Clients

We've worked with more travel and leisure businesses than almost any other agency. Our experience covers every digital touchpoint and every part of the marketing ecosystem too. As a result, our integrated offer, represents the most effective way for brands to coordinate and evolve their digital estate.

Thought leadership, analysis and innovative thinking

Travel & Leisure Sector Reports and Webinars

Travel Sector Webinar - June 23, 2020

Insights, Ideas and Innovation from the Hotel Sector and Beyond

Explore some of the latest industry insights and discuss the ideas and innovations helping marketers on the path to business recovery. Martin Jordan will be joined by Hotel Marketing Association Committee Members Claire Bell & Stephen Moran.

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Travel Sector Webinar - May 5, 2020

Revisiting travel & leisure in the COVID-19 crisis

Four weeks since our previous, highly popular webinar to the Travel & Leisure sector and there have been many changes. We review the ever-evolving consumer mindset, look at search signals, market data and brand research as well as key actions to focus on in the coming weeks.

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Leisure Sector Webinar - April 28, 2020

Health & Fitness during COVID-19

For marketers, brand owners and digital teams at health, fitness and gyms, join us for an exploration on the trends, signals and challenges within the health & fitness space.

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Travel Sector Webinar - April 7, 2020

Travel brands and COVID-19

For the travel industry, preparation, insight, research and proactivity is critical right now. When this is over, it will be the biggest fight for revenue the market has ever seen.

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Hotel Sector Review

The hotel in the clouds

Embracing new technology will help hoteliers revolutionise the customer experience and win business back from Online Travel Agents (OTAs), according to our latest report.

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Luxury Hotel Sector Review

Do luxury hotel sites deliver luxury experiences?

In this report we investigate how the world's top luxury hotel websites measure up in terms of their digital customer experience and what lessons can be learned by all luxury hotel brands.

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Travel Sector Report

What travel brands should do during the COVID-19 crisis

The effects of COVID-19 will be felt long after the lockdowns are lifted. The next few months aren’t going to be plain sailing for the travel industry. For the travel industry, preparation, insight, research and proactivity is critical right now. When this is over, it will be the biggest fight for revenue the market has ever seen.

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