Agent Provocateur


Four Dreams of Miss X

Working with Agent Provocateur we created this campaign to celebrate their partnership with Kate Moss.


Four Dreams of Miss X for Agent Provocateur

Agent Provocateur is a world-renowned brand and we were absolutely delighted to be asked to create a campaign in support of the integrated 'The Four Dreams of Miss X' activity.



A stunning collaboration

This exclusive collaboration between Agent Provocateur and Kate Moss broke new ground. Genius innovators in haute couture, AP commissioned renowned film director Mike Figgis to capture Moss in her first acting role, resulting in four unique films: Shadows, Scale, Exhibitionist and Narcissus. Shot in night vision these films are intensely intimate: a beautiful woman's private dream experiences.


Big numbers

“Absolutely delighted”

Our client was delighted with the results of the campaign. Overall the integrated campaign created a huge amount of publicity, making it one of the most high profile pieces of content created by the brand. We were equally delighted to have been involved.