Google takes down another link network

Google has once again proved there is no such thing as an untraceable link network. When Matt Cutts first tweeted that Google was targeting a large well known spam network, the owner remained defiant claiming only a few sites had been hit and that users hadn’t been affected.

Google has once again proved there is no such thing as an untraceable link network. When Matt Cutts first tweeted that Google was targeting a lar

Fast forward a week and it is a very different story, several customers are reporting link warnings in their WMT accounts. As a result of this the link network’s stance quickly changed from, “everything’s fine” to “users should have known the risks”.

Whilst we all know that anytime you try to take short cuts with SEO, chances are it’ll come back to haunt you. The main feature/attraction of this product is that it was untraceable and footprint free and therefore should have been very difficult for Google to identify.

Speculation has arisen regarding how the Anglo Rank network was identified by name and also how it was taken down.

However I think it is extremely naive to assume that the Google Spam team aren’t members of the black hat sites and forums and regularly purchase these “untraceable” products to better understand how they can stop them.

How do you think Google locates these networks and link exchanges?