Equator's Creative Director joins board of Creative & Cultural Skills

We are proud to announce that our creative director and co-owner James Jefferson has been appointed to the board of Creative & Cultural Skills.

We are proud to announce that our creative director and co-owner James Jefferson has been appointed to the board of Creative & Cultural Skills.

The organisation works with the UK's creative and cultural industries to help them reach their economic potential and drive up standards by improving the provision of training and skills.

James was asked to join the board as a result of the work he is doing with the education sector, tailoring courses to make them relevant to industry and helping to ensure graduates are ready for the workplace.

James said: "I am delighted and flattered to have been invited to join and help lead this amazing organisation. I strongly believe that my experience in building Equator as an innovative and agile digital agency can help Creative and Cultural Skills, and the educational institutions they support, address the big challenges facing one of the UK's most important sectors."

James' role will see him help clarify, communicate and ultimately realise Creative & Cultural Skills' ambition to make a measurable improvement to fortunes of all creative people in the UK.

Catherine Large, Joint CEO, Creative & Cultural Skills, said: "We are delighted to welcome James to our board and anyone who has worked with him will understand why.

"James has built a strong reputation as a problem solver. Our industry and educational partners who attended our Annual Conference last month have already been impressed by his enthusiasm for improving conditions for young people, which is matched by an ability to put ideas into action.

"We are lucky to have a very strong board of directors, who give us the support and insight that is vital to the ongoing success of Creative & Cultural Skills. James is a great addition, and his creative input and energy will be a huge asset for us as we work towards our collective goals."

James set up Equator with his business partners in 1999 and it has grown to become one the UK's leading independent digital agencies, specialising in web design and development, SEO, PPC, social media, affiliate and display marketing.

The company now employs almost 100 people at its Glasgow headquarters and recently opened its first international office in New York and is about to launch a development base in Kiev.