Webmasters receiving fake link removal emails

Since Penguin hit our shores last year there has been a raise in the number of websites wanting to remove links from suspicious sources, this is all part of an attempt to make peace with Google after they sent out their unnatural link warnings. However some sneaky black hat SEO’s have decided that instead of taking risks building more links to get their website to rank it would be much easier to remove their competitor’s links.

Since Penguin hit our shores last year there has been a raise in the number of websites wanting to remove links from suspicious sources, this is all part of an attempt to make peace with Google after they sent out their unnatural link warnings. However some sneaky black hat SEO's have decided that instead of taking risks building more links to get their website to rank it would be much easier to remove their competitor's links.

The tactics being used involve setting up fake agency fronts or a Gmail address with the company name then emailing webmasters who link to their competitor and asking them to remove the link. In many cases this type of tactic is successful with one black hat SEO claiming to have removed up to 200 of his competitor's links without any questions.

As these practices are becoming more main stream savvy webmasters have started questioning the authenticity of these types of emails, often refusing to remove the link until they have contented the company directly.

We have seen this type of practice before within the industry where SEO's would scour their competitors T&C's to look for a "do not link to us" clause in which they would email every website who linked to them a copy of the page, despite the practice being unethical.

Have you ever encountered an SEO using this type of tactics? We would like to know so leave us a comment!