Search Funnels Data Added to the AdWords Tabs

Google recently announced that Search Funnels data will now be made available in the campaign, ad group, keyword and ads tabs of the AdWords interface.

Google recently announced that Search Funnels data will now be made available in the campaign, ad group, keyword and ads tabs of the AdWords interface.

The Search Funnels data can be added to the various tabs via the customise columns option and makes available data such as assisted clicks, click assisted conversions and the ratio of click assisted conversions to last click conversions.