More Google comparison products

Google increasingly aims to retain users within its own properties, and lately, more sponsored widget insertions have started to appear. These are inserted just below the paid search results and above the first organic listing, pertinent examples being ‘mortgages’ and ‘car insurance’ – where the sponsored search boxes click through to Google’s own mortgage and car insurance comparison pages.

Google increasingly aims to retain users within its own properties, and lately, more sponsored widget insertions have started to appear. These are inserted just below the paid search results and above the first organic listing, pertinent examples being 'mortgages' and 'car insurance' - where the sponsored search boxes click through to Google's own mortgage and car insurance comparison pages.

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Google increasingly aims to retain users within its own properties, and lately, more sponsored widget insertions have started to appear. These are inserted just below the paid search results and above the first organic listing, pertinent examples being 'mortgages' and 'car insurance' - where the sponsored search boxes click through to Google's own mortgage and car insurance comparison pages: