BIMA Digital Day: Our experience
This week we took part in the BIMA Digital Day (#BIMADDay), a day organised to promote the digital industry amongst young students and generate interest on digital careers.
Several digital agencies were paired with schools to present to the students on what it's really like to work as a digital designer or developer - and as a company with a big interest in promoting digital skills and jobs to the next generation, we were delighted to take part.
Our very own Laurent Chatelet and Paciencia Zinga Canda (designer and developer respectively) were chosen to go along to Glasgow's Eastwood High School to represent our company and present to a group of bright second year students on what we do and the work we provide for our clients. Laurent and Paciencia also had time to present on their roles at Equator and the reasons they love all things digital.
The students then got the chance to take part in two different workshops: Social Media and Mobile Applications.
Here's what our team had to say about their day:
My main goal for the day was to get students interested in the digital industry and give them an insight of how it is to work in a digital agency. I shared my passion for design and tried to get them excited about what I do, and by social media. At the end of the day, I was amazed to see how much they know - they were naturally solving UI and UX problems, without even knowing what it is!
For this event I wanted to get the students thinking about the great benefits that come from a digital career and the reason it can be so enjoyable and attractive. As a developer, I explained how we try on a daily basis to solve different problems that ultimately result in the final product and how we communicate with other departments(client services, project managers and designers).
The school students were very keen to know more about our jobs, both as a designer and a developer, and asked many different questions about how to make the business grow, and about whether it's hard to communicate with clients.
This was a great day to educate the students about what they can gain from a job in the digital industry and make them interested. Many asked questions and, at the end of the event, they reflected on how much they have learned in just one day - showing how great this experience was. I believe that such an event is very important to attract more people to the digital industry in the future, for Equator to connect with education and for students to get involved and interested in the digital world.