Google+: The New Facebook Challenger

Social developments dominated last month and one of the big news stories was the launch of Google+. Since launching, it was reported that Google+ had amassed almost 10 million users, making it one of the quickest growing social networks ever!

Social developments dominated last month and one of the big news stories was the launch of Google+. Since launching, it was reported that Google+ had amassed almost 10 million users, making it one of the quickest growing social networks ever!

The new service allows individuals to share photos, messages and comments but also integrates the company's maps and images into the service. It also aims to help users easily organise contacts within groups, which is a feature that many believe is missing from Facebook. However, some are of the opinion that Google simply copied elements of Facebook and added a video chat function, something that Facebook is certainly missing.

Google, which handles around two thirds of the search market, has tried to challenge Facebook before with Google Wave and Google Buzz. Both, however, proved unpopular with users and now Google hopes the new Google+ service will be much more pleasing to its audience.

We'll be keeping an eye on Google+ over the next couple of weeks to take note of the affect that it may have on the search market. In the meantime, it remains to be seen if Google+ can conquer the mighty Facebook!

Official Google press release