Case study main
screenshot 01

The new Ultimo site homepage.

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Close-up of the range menu and search feature.

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The look can be changed to suit different ranges - This is the Miss Ultimo one.

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We created sections that help make it easy to understand the ranges.

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Throughout the site we introduced feminine, sexy detailing.

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The fitting room section included videos of Michelle Mone explaining sizing.

Ultimo website

We worked with Ultimo to develop a brand new website, creating a genuine step-change in their business. Trading up from a simple out-of-the-box solution, the new site gave them much greater power to run their online business.

We developed features such as merchandising components that allowed stock to be promoted at the right time at the flick of a switch; a greater range of offer types being available, advanced searching and sorting features all made the site more effective and more importantly, an enjoyable customer experience too.

The new site was designed as part of an upgrade for the brand too; the new site giving a slick, sexy new aesthetic and feel. We developed features such as animated category introductions to create an engaging dynamic as visitors navigated the site. We also worked with the team at Ultimo to create video content, enabling Michelle to explain the correct measuring and fitting of Ultimo's products to add another level of customer satisfaction to the website.

We delivered a high-end brand experience and a seamless shopping experience for Ultimo and their customers; and that's something we're very happy about.

We can do it for you too
If you dial us on 0141 229 1800(and ask for Garry Hamilton)
If you send us a message
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