Provocative New Website for Malmaison

We are very proud to announce the launch of our provocative, cutting edge and fully mobile responsive website for boutique hotel chain Malmaison. The new site is aimed at seducing visitors to book their next stay at Malmaison with striking full screen photography and enticing copy that makes the user want to find out more.

Our team was briefed to improve the conversion rate of the previous site while portraying Malmaison's provocative and indulgent brand identity. To ensure the booking process was as easy to find and navigate as possible, Equator created a bespoke, intuitive booking component which follows the user throughout the site. Coupled with calls to action on all pages, the user is presented with numerous clear and simple ways to complete their booking.

Provactive New Website for Malmaison

Malmaison homepage

The site is fully responsive to all devices to cater for the growing number of visitors Malmaison was receiving from mobile and tablet devices.

To find out more about this project or the work that we do at Equator visit our website or call 0141 229 1800.

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